The Impact of Probation on One College Basketball Fan
At least the Steelers are doing well. All my other teams have sucked or are sucking wind. When the Missouri Tiger basketball program went on probation this fall, I immediately cancelled my subscription to ESPN Full Court, the college basketball package I bought via DirecTV, and my subscription to listen to Missouri basketball radio broadcasts via Yahoo. Does that make me a bad fan? No. It makes me an ordinary consumer. When the quality of things I consume falls, given what I must sacrifice, I consume less.
In short, I have better alternatives.
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